Page 2 - San Marcos, TX Design Manual
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        Design Guidelines                                                                                       APPENDIX





               significance should be preserved and considered as   5.  Celebrate the Courthouse Square. As the major focal
               design inspiration for new work in the district. This does   point of the district, Courthouse Square should be valued
               not mean copying earlier styles, but rather learning from   in all urban design. This applies to properties in close
               them. New work around these resources should be          proximity to the square, but also relates to improvements
               compatible with them.                                    that may link other places to it, in terms of views,
                                                                        pedestrian circulation and building orientation.
            2.  Contribute to the sense of place. Maintaining the distinct
               identity associated with downtown is important as it sets   6.  Design to fit with the context. Improvement projects
               San Marcos apart from other communities in the region.   should consider their context. In some areas, that context
               This sense of place is established through a range of    remains strongly anchored by historic buildings. In other
               factors which should be considered in new developments.   parts of the district, the context is more contemporary,
               These factors include buildings that are smaller in      with individual historic buildings sometimes appearing as
               scale that are designed to incorporate components that   accents. In still other areas, no historic structures exist.
               contribute to the street fronts as pedestrians walk along   In this respect, “designing in context” means helping to
               a downtown street. These buildings are often an eclectic   achieve the long term goals for each of these areas.
               mix of architectural styles and are home to a variety of
               uses including businesses and offices. In addition to a   7.  Promote creativity. Innovation in design is welcomed in
               mix of businesses and uses that invite people downtown,   downtown. Exploring new ways of designing buildings and
               street edges are designed to be inviting and to incorporate   spaces is appropriate when they contribute to a cohesive
               storefronts, seating areas and shaded spaces that        urban fabric. This type of creativity should be distinguished
               welcome visitors. Finally, iconic landmarks and views help   from simply being “different.”
               orient people when they’re downtown.                 8.  Design with authenticity. The district is defined by

            3.  Establish a sense of visual continuity. Establishing    buildings and places that reflect their own time, including
               a sense of visual continuity throughout downtown is      distinct construction techniques as well as style. The
               important. This sense of continuity can be established by   result is a sense of authenticity in building and materials.
               public realm features such as a coordinated landscape    All new improvements should convey this sense of
               palette. It can also be established by the built environment,   authenticity.
               through the use of similar building features. These features   9.  Design with consistency. Buildings and places in the
               should be derived from traditional buildings downtown,   district that are highly valued are those which have a
               especially those in the Downtown Historic District. These   cohesive quality in their use of materials, organization of
               features can be interpreted in contemporary ways. While   functions and overall design concept. Each new project
               creativity in new building design is encouraged, balancing   should also embody a single, consistent design concept.
               traditional building elements with new features and design
               contributes to the visual continuity of downtown San   10.  Design with durability. The district’s cherished buildings
               Marcos.                                                  and spaces are designed for the long term with durable
                                                                        materials. New work should have this same quality.
            4.  Implement appropriate transitions and transition areas.
               Where a sensitive use, such as a single family residential
               district, is adjacent to or near a CD-5D zone district
               property, incorporate transitions within a property or
               along a block to mitigate potential negative impacts on the
               residential property. These negative impacts could include
               looming buildings and loud noises, among other things. A
               wide range of strategies to reduce negative impacts exist
               and are explored in this Design Manual.



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