Page 166 - Healdsburg, CA Citywide Design Guidelines
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Building Materials and Color
Exterior building materials provide a sense of scale and texture
that convey design quality and visual interest. Building façades,
especially at the street-level, should use high-quality, durable
materials that convey high quality in design and detail. Typical
materials vary throughout Healdsburg’s Character Areas; a variety
of materials that are used in Healdsburg can be seen in Figure
6.22. Appendix B provides visual definitions of each of the
building materials.
6.58 Use materials to convey a sense of human scale and
visual interest.
Avoid visually flat materials.
a. Add visual interest through texture, finish and detailing.
b. Use changes in material to add visual interest and
express a human scale.
c. Use an accent material to highlight an important feature
such as an entry or window.
d. Use materials to create contrast and shadow.
e. Use a limited number of materials so that a façade does
not appear overly busy or confusing.
f. Avoid overuse of visually “flat” or panelized materials
(such as synthetic stucco or EIFS) that result in
monotonous, featureless surfaces. Limited applications
of synthetic stucco or another visually flat material
may be appropriate as a wall panel or as an accent on
an upper floor, but should be complemented with a
material rich in texture or with a dynamic finish.
Add visual interest through 6.59 Where compatibility with context is important, use
texture, finish and detailing. a material that is compatible with nearby traditional
buildings.
a. Use materials that exhibit characteristics similar to those
used on adjacent or neighboring buildings.
6.60 Encourage building colors that are visible from the
street to be generally compatible with those seen
traditionally in Healdsburg. Traditional Healdsburg
colors include whites, tans, greys and other earth-tone/
natural colors.
a. Encourage the primary colors used for a building to be
consistent with earth tones or other natural colors seen
on traditional buildings in the city.
b. Allow other non-earth tone colors as accents or
for special architectural features or details that are
Use an accent material to highlight subordinate to the overall building.
an important feature such as an c. Avoid overuse of sharp or overly bright colors that
entry or window. create a jarring contrast with traditional colors seen in
Healdsburg.
158 Healdsburg Citywide Design Guidelines